Size matters
We’re fascinated by superlatives. We admire great engineering feats and geographical marvels, and we are skeptical of fallacious claims. When a family restaurant advertises “the world’s largest ice cream sundae,” we expect something big but we doubt whether the claim is true. I went to
Hammacher-Schlemmer claims to be selling the World’s Largest Crossword Puzzle. According to their on-line catalogue, it “hangs on a full seven feet by seven feet of wall space and has 28,000 clues for over 91,000 squares . . . a 100-page clue book, with no repeats, provides the hints.” (“Comes with a storage box.”)
Until I started writing today, I thought that the Grand Canyon of the Colorado River was the largest canyon in the world. It’s as much as 8,799 feet deep (that’s 1.66 miles) and almost 275 miles long. But when I Googled® “world’s largest canyon” I learned about the Great Canyon of the Yarlung Tsangpo (Brahmaputra) River in the Himalayas of Tibet, which has a maximum depth of more than 17,500 feet (3.3 miles) and is more than 308 miles long. It’s located in a very remote area forbidden to foreign travelers, and has apparently been revealed only recently to the rest of the world.
The world’s largest city is Bombay where the population was 12,778,721 in 2005. That’s larger than the entire country of Zimbabwe (12,671,860). New York City is number eight with 8,143,197 residents in 2005.
The Nile is the longest river in the world with a total length of 4160 miles. While the Amazon is second longest (4049 miles), it’s the largest in volume, discharging something like seven million cubic feet of water into the ocean every second.
I looked up tallest buildings and found an argument about whether or not antennas should be counted (Sears Tower in Chicago if you don’t, Taipei 101 in Taipei if you do). What a time-sink is Guinness! (Get back to your writing.)
We brag about our pipe organs by citing statistics: “It has 20 reeds.” “It has three 32's.” “It has three 8' Opens on the Great.” But let’s be careful. In the organ world (or elsewhere in the world of the arts), bigger is not necessarily better. Most of us have generally known that the Midmer-Losh organ in the Convention Hall in Atlantic City, New Jersey, is the largest in the world, but we also know that it’s not playable, and when we read more carefully we find that some experts believe that the entire specification has never been playable at once. One legend says that the early staff of the organbuilding workshop at the Wanamaker Store in Philadelphia claimed that the Atlantic City organ was never finished.1 Small wonder that they would want to make such a claim—they were involved in building what they believed would be the world’s largest organ.
As with skyscrapers, it turns out that it depends how you count. Here is what seems to be current and definitive regarding the dimensions of the largest pipe organ in the world:
Atlantic City Wanamaker’s
Ranks 452 469
Pipes 33,112 30,067
Weight (tons) 150 2872
It’s easy to guess why the Atlantic City organ has more pipes but fewer ranks—the bottom three of seven keyboards have 88 notes! Wanamaker’s has the edge by 17 ranks, but where did the extra 137 tons come from? (I imagine that the same person who figured out the weight of these organs also did the numbers for the cubic capacity of the Amazon.) (See Photo 1, The Grand Court.)
The customer is always right
John Wanamaker was the personification of the classic American success story. He attended school through the age of 13 and opened his first store in Philadelphia at the age of 22. His stores grew progressively larger as he introduced retail policies that are central to the industry today. Wanamaker was among the first to offer guarantees, refunds, and fixed prices; he introduced the first restaurant in a store, and was a pioneer in the use of newspaper advertising for retailing, including the first full-page newspaper ad.3
The unprecedented opulence of the Wanamaker stores in both Philadelphia and New York allowed customers to express their personalities as they shopped. The very wealthy were catered to in special ways—those with more modest incomes were made to feel special, and had specialty goods of high quality made available to them as never before.
It was John Wanamaker’s appreciation of beauty that inspired him to include pipe organs in his stores from the very beginning. That appreciation was instilled in his son Rodman whose love of the organ began early in his life. Devout Presbyterians, John Wanamaker was a Sunday school teacher at Philadelphia’s Bethany Presbyterian Church, and young Rodman was the organist. The family’s country home Lindenhurst boasted an important personal art collection and a large two-manual Roosevelt pipe organ, all of which was destroyed in a catastrophic fire in 1907.4
Longtime Grand Court Organist Mary Vogt linked John Wanamaker’s original inspiration for the construction of a truly monumental organ in the Philadelphia store to this fire. He lavished attention on Rodman, his only surviving son, and knew how much the Lindenhurst organ meant to him. The Grand Court organ was therefore offered as consolation to Rodman, and once the project was underway, John Wanamaker deferred to Rodman’s exquisite artistic and musical taste for the fulfillment of the vision that has now provided the world with one of its most important musical instruments.5
The Grand Court of the Wanamaker Store in Philadelphia is an immense space, taller than it is long or wide. America’s major organbuilders were considered for the commissioning of a new organ, but John Wanamaker commented that it would take years to construct a new organ large enough to fill the space, and the financial climate of the time was unstable (the Panic of 1907 was just ending). Then a wonderful opportunity presented itself.
Organbuilder Murray Harris had been chosen to construct a huge concert organ for the St. Louis World’s Fair of 1904. It was planned that after the World’s Fair, the organ would be moved to a new convention hall in Kansas City, Missouri (the initials “KC” were carved in the console’s music rack). The scope of this contract necessitated the building of a larger factory and considerable expansion of the firm’s staff, and the company’s capital was stretched so thin that stockholders were assessed $10 a share to raise needed cash. Their outrage led to the end of Harris’s association with the firm, which was reorganized with company superintendent William Boone Fleming in charge.
The organ was a great success at the World’s Fair, attracting millions of visitors to hear recitals played by the world’s greatest organists, including a landmark series of 40 recitals by French master Alexandre Guilmant. But when the fair was over, both Murray Harris and the Los Angeles Art Organ Company were insolvent. While the organ was being built, in the confusion during the reorganization that resulted in the formation of the latter firm, the contract with officials in Kansas City had never been ratified. It was voided and the organ was placed in storage in St. Louis in default.6
The organ had been in storage for five years before John Wanamaker focused on acquiring it. Finding such an immense organ “ready-made” seemed an ideal solution for the grand space in the Philadelphia store.
Organbuilder George W. Till had worked with Odell in New York for many years. When he left that firm in 1905, he had heard that John Wanamaker was looking for an experienced organbuilder who could also repair and tune player pianos. By the time the Wanamakers were considering the purchase of the St. Louis organ, George Till was well ensconced as the house “organ-man.” Till was dispatched to inspect the organ in storage and was later charged with closing the purchase and arranging for the organ to be shipped to Philadelphia.
While most organbuilders are accustomed to being able to move their instruments in rented trucks, the St. Louis World’s Fair organ filled 11 railroad boxcars. The train left St. Louis on the evening of August 5, 1909. William Fleming was engaged to supervise the installation of the organ. George Till was to be the “tonal man.” From the first times the organ was heard in the store, it was evident that it was inadequate to fill the immense space of the Grand Court with sound. Shortly after its dedication on June 22, 1911, the Wanamaker Organ Shop under the direction of both Till and Fleming was established on the 12th floor of the store. Over the ensuing years the organ was expanded from its original specification of approximately 130 stops to its present gargantuan size.
My source for this historical background is the beautifully produced book Music in the Marketplace written by Ray Biswanger, president and one of the founders of the Friends of the Wanamaker organ. If you are interested in reading the history of this unique organ and the people who built it, funded it, and have played on it, visit
Just the facts, ma’am . . .
Here a few tidbits I single out from the specification that help define for me the scale of the Wanamaker Organ (See Photo 2, The String Division):
The 88-rank String Division includes 58 eight-foot strings, all of 73 notes, all ranks starting on low C. A quick glance shows 34 eight-foot Diapasons on the manuals. The Main Pedal Division has 54 ranks, and only five stops borrowed from the manuals.
Another quick glance shows 82 ranks of reeds. There are altogether seven different ranks at 32' pitch—one of them is a Bourdon with half-length resonators.
More than virtually any other large organ I know, the Wanamaker Organ is a “straight organ.” There is very little borrowing. A large percentage of the manual ranks have 73 notes. And true curiosities such as the two-rank Clarinet in the Swell, the nine-rank chorus of Vox Humanae (recently reconstructed as an independent division!), or the chorus of strings in the String/Orchestral Pedal Organ at 16', 102⁄3', 8', 51⁄3', 4', 22⁄3', 2', 13⁄5', 11⁄3', and 4⁄5' (this division includes two full-length 32's and a total of 19 ranks and 716 pipes) add up to separate the organ from any other in the world. You cannot say it’s the best or largest of its class, because it’s the only organ in its class! (See Photo 3, String/Orchestral Pedal Organ, 32¢ Contra Diaphone and 32' Contra Gamba.)
The six-manual console is as elegant in design and construction as any I’ve seen. There are 692 stop tablets in eleven rows. There are 167 pistons. And under each of the six manuals there are brass slides about three octaves long that operate the expression shutters. The woodworking is exquisite, the materials rich and colorful—a world-class single-class console for a world-class single-class organ. (See Photo 4, Wanamaker console, Peter Conte, organist.)
Maintaining an organ of this scale is a continuous process. It requires all of the usual organbuilding skills, of course, with the addition of extraordinary organizational skills and patience. And how do you go about playing such a thing? One of the things I love about my work is the number of different organs of all sizes, shapes, and descriptions that I get to play. But sitting in front of a console like this is bewildering. And what about funding? Simply and bluntly put, how much does it cost to keep an organ with 82 reeds in any kind of presentable good tune? Remember, this is an organ that is played in public 12 times every week.
The Wanamaker Organ by itself is special enough. It’s a marvel—it’s over the top—it’s indescribable. But in my opinion the real story is the group of people who are gathered around the organ—the organist and his associates, the curator and his colleagues, and the executives and officials of the corporation that now owns the grand store built by John Wanamaker, which has been handed down through several generations of ownership.
The May Company has recently taken control of the Philadelphia Wanamaker store. Their division of Annual and Special Events (think of the Macy’s Thanksgiving Day Parade) has assumed responsibility for the organ, by all accounts an exciting and constructive move. A new Wanamaker’s Organ Workshop has been established in the building, and ambitious plans for the further renovation, preservation, and presentation of the organ are in the works. (See announcement, page 3.) To put it simply, the organ is now owned by a corporation that understands its importance as a musical instrument, cares deeply about its place in America’s cultural life, and is committed to maintaining it in the best possible condition.
So consider this column as background, and join me here in the next edition of The Diapason so I can tell you about those wonderful, brilliant, welcoming people who are the modern-day stewards of the world’s grandest organ.
Notes
1. Biswanger, Ray, Music in the Marketplace, Friends of the Wanamaker Organ Press, 1999, p. 241.
2. Ibid.
3. Ibid., p. 35.
4. Ibid., p. 47.
5. Ibid., p. 49.
6. Ibid., p. 330.
